Apple
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event & branding
Objective:
introduce new product line-up with Apple Resellers.
Execution: "Shift your gear now!" modelcar race event. Apple resellers beat competition together with custom racecars. From concept and design to execution. Microsite, print and e-mailings, model cars, location, event decoration, catering.
Execution: "Shift your gear now!" modelcar race event. Apple resellers beat competition together with custom racecars. From concept and design to execution. Microsite, print and e-mailings, model cars, location, event decoration, catering.
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postmailing
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custom carpack
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tuning kit
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reminder mail
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porsche race car
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opel race car
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direction
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entrance
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team outfit
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program
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pitboxes
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live tuning
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live tuning
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line up
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host
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hospitality
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event hostess
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racing
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winners cheque
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winners podium
